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Notes on AI support and sales
Practical writing for Shopify and WooCommerce brands on turning support into revenue. See the help centre to set up your store, or build a free bot from your store URL.
Self-serve AI support vs hiring an agency: the real cost
Done-for-you support automation sounds reassuring, but the self-serve route is usually faster, cheaper and just as good. Here is the honest comparison.
Read post →Why Shopify brands lose sales in the support inbox
The support inbox is where buying intent quietly dies. Here is how pre-purchase questions turn into lost sales, and what to do about it.
Read post →